They Miss You... Even When They Don’t Know You!

Imagine being at the airport,
And at the security checkpoint, a Security man give you a hug.
Everyone in the airport lounge gathers around you,

 Saying goodbye and missing you, even though they don’t know you.
Just imagine that.

This was our imaginative creative direction with Al Majed For Oud, and Here’s what we created:

Inspired by imagination and real-life insights,
We crafted a fresh and unique story around summer perfumes.
Our goal: to tell the world that Al Majed For Oud has launched
Cool, refreshing summer fragrances with a beautiful scent!

The campaign made a significant impact,
With its sole purpose to launch Al Majed For Oud’s summer Perfumes
And strengthen the brand, a brand that has lived in the Saudi memory for Over 70 years.

Al Majed For Oud always by your side, through every season.
And this was the story of this year’s perfumes, the cold summer perfumes.
And in the voice of Al Majed For Oud, we said:
“Summering with you!”

The campaign yielded results that made us proud:

+5,000 engagements

+4 million views

+17 million reach