
Banking
2022
Emkan: Easier and Faster Financing
This was the message of our campaign to introduce Emkan’s financing services.
So, how do we enhance this message and deliver it in a unique way?
That was the challenge!
And here’s the brief’s answer:
In the video, we highlighted that Emkan’s financing is easy, simple, and fast, without restrictions or limits.
And simply put:
Emkan’s financing comes to you anywhere, from everywhere!
We took the approach to the next level!
A level that delivers the message in an exaggerated way,
Focused on content that resonates with local insights in a comedic tone.
We delivered our message in a fun, relatable way to the audience.
And we were able to say:
Emkan’s financing... comes to you from anywhere!
The campaign contributed to strengthening the brand in an educational Yet entertaining way,
Achieving its goal and spreading its impact far and wide.